New Spotify Feature
Category
Streaming
Year
2024
Location
St. Petersburg, Fl
About
I developed a new feature for Spotify to bring back the nostalgic vibe of music videos. I focused on UX/UI design and user research, creating personalized AI-generated video playlists using Lyssna, Figjam, and Figma.
Main Challenge
Many music lovers miss the nostalgic vibe of music videos, but most platforms don't curate content based on user taste. This gap leaves users longing for seamless ways to enjoy music visually.
Main Goal
To offer AI-curated music video playlists on Spotify, addressing the need for a seamless and personalized visual music experience.
Solution
I designed a music video feature that curates content based on user preferences. By integrating personalized AI-generated video playlists, this feature provides a seamless visual music experience tailored to each user's taste.